Wagg Celebrates Real Dogs In New Campaign


Wagg celebrates ‘real dogs’ in new campaign
13th March 2017

By Sandra Pearce

Wagg is launching a Real Dogs campaign today (March 13), championing the cause for ‘real’ dogs.

“It started with fancy dress for pets, then came dog yoga, flower crowns, pawdicures, and canine Christmas crackers,” a spokesman said. “The pet world has gone a little bit bonkers. We understand that our four-legged companions are cherished members of the family, but dogs seem to becoming less man’s best friend, more man’s best pampered pooch.

“In an increasingly health focused world of kale chips and quinoa smoothies and sprinkles of special seed blends, the world of pet food has followed with ever more pretentious products packing the shelves. With recipes that wouldn’t sound out of place in a fine dining restaurant, it’s all gone a bit too far.

“At Wagg we pride ourselves on making no-nonsense delicious pet food that you won’t have to pay through the nose for. We’re here for all the real dogs who eat real, honest food. We’re here for the dogs with their noses in the dishwasher, their paws in puddles and their tails between their teeth. Unfiltered, unashamed, uninhibited dogs in all their glory.

“Watch our video about the real dogs we’re standing up for on the Wagg Facebook page and make your pledge for letting dogs be dogs.”


[ X ] EU Cookie Compliance:This website uses cookies for essential functionality, your convenience, and to help us improve the site using Google Analytics.Accept cookies & hide this message.

Cookies are small text files that can be placed on your computer by websites you visit, which are used widely to make websites work properly or more efficiently, as well as to provide information to the owners of the site, and/or their service providers.

Most browser software will allow you to turn off cookies, but you should note that doing so may cause some website functionality to stop working.
Check your browser's help or privacy settings if you want to turn cookies off.

The cookies used on this site include the following:

Cookies for Website Traffic Monitoring and Improvements 1. Google Analytics creates 4 cookies, __utma,__utmb,__utmc and __utmz.
We use Google Analytics to monitor our website's performance, and how visitors use it so we can make improvements to the user experience. If we use Google Adwords or Google A/B testing, these may also utilise a cookie for the same purposes as Analytics.

Cookies for User Convenience 2. We use a simple cookie to help remember login details for our site's admin panel and also for our Blog admin panel. These are for user convenience only, and no information is collected or shared with anyone.

Essential Cookies for Website Functionality 3. PHPSESSION. This is an essential cookie that assigns a session to each visit to ensure the site's functionality works properly, that only lasts while you are on this site. No information is retained or shared with anyone.
4. regID. An essential cookie which helps the website remember you after you have logged in, allowing you to utilise specific website functionality for logged in users only. No information is retained or shared with anyone.

Find out more about cookies