Make A Resolution With Beaphar

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Make a resolution with Beaphar
9th November 2017

By Karen Pickwick
Beaphar is encouraging pet owners to make a #JointResolution this winter, inspiring them to look after their pets’ joints in the same way they look after their own.
 
It is not uncommon for a person to take supplements to support their own joint health throughout their lives, and the company says the same can be achieved for pets using the Beaphar Joint Care Range, one of the most comprehensive ranges on the market. 
 
The range provides joint care products for cats and dogs of all ages, breeds and abilities, not just those who are older or less active, Beaphar says. The ingredients, which include glucosamine, chondroitin, green lipped mussel and hyaluronic acid, are also used in human joint healthcare products. 
 
This year, Beaphar’s joint campaign also sees the introduction of new point-of-sale material to capture attention instore, including a pop-up with consumer leaflets and posters. 
 
Accompanying the instore marketing support, Beaphar is also launching itscomprehensive consumer campaign – #JointResolution – which has been rolled out across Beaphar’s social media platforms this month.
 
“While pet owners often make resolutions to take better care of themselves, Beaphar want to encourage them to extend that support to their pets and in particular their pets’ joints, by making a #JointResolution for the New Year,” a spokesman said. “Whether they have a feline companion, a puppy beginning their training or a canine workout buddy, the Beaphar Joint Care Range has a product to support every stage of their pet’s joint lifecycle.”
 
Alongside this, Beaphar will soon be adding a Joint Care module to its professional online training programme. Retailers can access the training platform via the Trade Zone on beaphar.co.uk, where they can study the module and then take a test.