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Hidey Hidey hi!
11th July 2017

By Karen Pickwick



New brand Hidey Hidey will be doing anything but hiding at PATS Telford in September, with a new range of oil cloth crate covers taking centre stage on the company’s stand.

The British-designed crate covers come in five sizes (small, medium, large, X large and XX Large) and retail from £57. They are available in a range of contemporary designs in muted colours and wipe clean with a damp cloth.

Memory Bloom will also be making its trade show debut at PATS following its recent launch. Memory Bloom is thought to be the only product of its kind designed to offer a living, flowering memorial for pets.

The compact kits contain bio-degradable containers, compost and seeds as well as a special story book and little notes and markers to personalise the memorial. The idea is that some of a pet’s ashes or a small memento (name tag/collar) can be placed into the compost along with the seeds to provide a focal point for remembrance as the flowers – a mix of anemones, forget-me-nots, Californian poppies and insect and bee-friendly wildflowers – begin to grow and will continue to bloom each year thereafter from spring to late autumn.

Memory Bloom retails at £28.95 and free-standing display units are also available in the same design as the packaging.

Johanna Buitelaar, Hidey Hidey’s founder and owner, said: “We really are very excited to be exhibiting at PATS. Hidey Hidey is our second major launch this year and follows hot on the heels of Memory Bloom.

“The feedback for Memory Bloom has been amazing and now we can’t wait to unveil the Hidey Hidey range as well. We believe that both new brands are pretty unique in the trade and PATS Telford is giving us the perfect opportunity to showcase them to potential buyers and retailers. We’re looking forward to a very busy show.”